B2B
CONSUMER / LIFESTYLE
CORPORATE
EDUCATION
FINANCIAL SERVICES
HEALTH+WELLNESS
HOSPITALITY
INDUSTRIAL
LIFESTYLE
NON-PROFITS
PUBLIC SECTOR

NEW DIGITAL PLATFORM FOR ASIAN RETAIL INVESTORS

2025 TRANSFORMATION ROADMAP FOR SINGAPORE'S CONTINUING EDUCATION LANDSCAPE

ENVISIONING A NEW FUTURE

MORE THAN A NEW BUSINESS GROWTH STRATEGY, PIVOTING AS A COMPANY REQUIRES A PURPOSEFUL BRAND STRATEGY THAT RALLIES ITS PEOPLE TO GET BEHIND A NEW GOAL THAT ALL CAN BELIEVE IN AND CONTRIBUTE TO.

FEEL THE TOUCH

RECONNECTING PEOPLE, REFOCUSING POTENTIAL, REBUILDING INDEPENDENCE

STRONGER THROUGH THE RESILIENCE COLLECTIVE

A PLATFORM FOR PEOPLE WITH LIVED EXPERIENCE TO CO-PRODUCE SOLUTIONS FOR MENTAL WELLNESS

BUILDING A CITY OF GOOD

BUILDING A CITY OF GOOD IS NOT THE JOB OF ONE PERSON, BUT THE RESPONSIBILITY OF ALL

SMU VISIONARY SERIES

SHAPING A CULTURE OF POSITIVE AMBITION AND THE DESIRE TO CREATE MEANINGFUL IMPACT

PURPOSE-LED BRANDING FOR NUHS

THE CONVERGENCE OF CLINICAL CARE, EDUCATION, RESEARCH IN PARTNERSHIP WITH THE COMMUNITY

HELPING SANA START A NEW AGENDA

GROWING SHAREHOLDER VALUE

COMING TOGETHER FOR A BETTER FUTURE

STRENGTHENING THE SMU BRAND ARCHITECTURE

DEVELOPING A COMPREHENSIVE BRAND ARCHITECTURE FOR AN INSTITUTIONAL BRAND

OSIM PRODUCT INNOVATION WORKSHOP

ESTABLISHING A CONVERSATION AND FOUNDATION FOR ON-GOING PRODUCT INNOVATION

THE SMU INSTITUTIONAL BRAND CAMPAIGN TO IMAGINE BETTER

AN INSTITUTIONAL BRAND CAMPAIGN TO SUPPORT A UNIVERSITY'S GLOBAL OUTREACH

OPEN SESAME TO FOOD ENTREPRENEURSHIP

BURSTING ENERGY AND IDEAS EMANATING FROM ASIA

THE INTERNATIONAL ADVISORY COUNCIL AND ASIA SUMMIT

BUILDING A BETTER ASIA

APL LOGISTICS SEEKS TO ACCELERATE STRATEGIC GROWTH

APL LOGISTICS
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PROJECT CLIENT INDUSTRY
UNLOCKING BUSINESS VALUE IN BANKING Bank BTPN CORPORATE, FINANCIAL SERVICES
MICRO FINANCING WITH ETHICS Bank BTPN CONSUMER / LIFESTYLE, FINANCIAL SERVICES
SYARIAH BANKING WHICH EMPOWERS Bank BTPN CONSUMER / LIFESTYLE, FINANCIAL SERVICES
MOBILE BANKING FOR THE UNBANKED Bank BTPN CONSUMER / LIFESTYLE, FINANCIAL SERVICES
TRANSFORMING THE PENSION BANKING EXPERIENCE Bank BTPN CONSUMER / LIFESTYLE, FINANCIAL SERVICES
FROM SUCCESS TO SIGNIFICANCE Bank BTPN FINANCIAL SERVICES, NON-PROFITS
BANK BTPN STANDS TALL IN A CROWDED MARKET Bank BTPN CONSUMER / LIFESTYLE, FINANCIAL SERVICES
SHARPENING YOUR BRAND FOR CUT THROUGH Singapore Mediation Centre B2B, PUBLIC SECTOR
MEDIATION GAINS MOMENTUM THROUGH THE SMC Singapore Mediation Centre B2B, NON-PROFITS, PUBLIC SECTOR
A STRATEGY FOR GROWTH FOR PERSWOOD Perswood B2B, INDUSTRIAL
TIMPLEX - MAKING A CASE FOR DEDICATED TRADE SUPPLY Timplex B2B, CONSUMER / LIFESTYLE, INDUSTRIAL
FAMILIES FOR LIFE - A SEARCH FOR RELEVANCE Families For Life NON-PROFITS, PUBLIC SECTOR
COMPETING WITH GIANTS Amba Hotels (UK) HOSPITALITY, LIFESTYLE
ICONIC LUXURY Clermont Hotels And Residences HOSPITALITY, LIFESTYLE
HOTEL HOLDING COMPANY GIVES A NEW DEAL FOR HOTEL OWNERS Glh. B2B, CORPORATE, HOSPITALITY
RAISING MONEY AND SMILES FOR FIVE AMAZING CHILDREN'S CHARITIES Glh. NON-PROFITS
KIDS DENTAL WORLD GOT A GOOD HEAD START Kids Dental World CONSUMER / LIFESTYLE, HEALTH+WELLNESS
SAMPOERNA PRESENTS A REVOLUTIONARY SCHOOL SYSTEM FOR INDONESIA Sampoerna School System (Sampoerna Academy & Sampoerna University) EDUCATION, NON-PROFITS
MAJ AVIATION TAKES OFF TO HIGHER GROUND MAJ Aviation B2B
ENVISIONING WORKSHOP National Heritage Board (National Museum Singapore, Asian Civilisations Museum) LIFESTYLE, PUBLIC SECTOR
MALDIVIAN RESORT BRAND EXPERIENCES THAT ARE “OFF THE BEATEN TRACK” Canareef HOSPITALITY
BRANDING A NEW ONLINE ACADEMY Parenthesis Academy EDUCATION
SCHOOL OF MEDICINE: POSITIONING IN A COMPETITIVE ENVIRONMENT NUS School of Medicine EDUCATION
A UNIVERSITY CAPITAL CAMPAIGN National University Polyclinics EDUCATION
INTERNAL BRANDING TO LIVE THE BRAND National University Polyclinics EDUCATION
BRANDING NUS FROM THE INSIDE OUT National University Polyclinics EDUCATION
ORCHESTRATING A NEW BRAND IN CLASSICAL MUSIC Re:Sound Collective NON-PROFITS
MAYAPADA: GIVING SHAPE TO AN ASIAN CONGLOMERATE Mayapada B2B, CONSUMER / LIFESTYLE, CORPORATE, FINANCIAL SERVICES, LIFESTYLE
AN INGENIOUS DIGITAL BANKING BRAND Bank BTPN CONSUMER / LIFESTYLE, FINANCIAL SERVICES
MAKING IT HAPPEN Bank Danamon FINANCIAL SERVICES
STRENGTHENING THE BOARDROOM BRAND BoardRoom Limited B2B, CORPORATE, FINANCIAL SERVICES
CREATING A NEW BRAND EXPERIENCE IN BEING WELL Being / Being Sattvaa HOSPITALITY, LIFESTYLE
SHARPENING MARKETING STRATEGY CS Lucas FINANCIAL SERVICES
MAKING ITS PRESENCE FELT Shin Kushiya CONSUMER / LIFESTYLE, LIFESTYLE
A NEW SPECTRUM OF EDUCATION OPPORTUNITIES Spectra Secondary School EDUCATION
A VISION FOR THE NEXT LAP Action Community For Entrepreneurship PUBLIC SECTOR
CREATING A BETTER WAY TO PAY NETS CONSUMER / LIFESTYLE, FINANCIAL SERVICES, LIFESTYLE
HOTEL FORT CANNING - A DESTINATION BRAND Hotel Fort Canning HOSPITALITY
REJUVENATING THE METROPOLITAN YMCA Metropolitan YMCA NON-PROFITS
PLATFORM E FOR ENTREPRENEURS Platform E (by Singapore Institute of Management) EDUCATION
APL LOGISTICS SEEKS TO ACCELERATE STRATEGIC GROWTH APL LOGISTICS B2B, CORPORATE, INDUSTRIAL
A 50 YEAR VISION FOR A NEW INNOVATION DISTRICT JTC Corporation B2B, INDUSTRIAL
ENVISIONING THE FUTURE At-Sunrice GlobalChef Academy
NEW CHALLENGER IN EMERGING MARKETS Clarigo B2B, INDUSTRIAL
PRODUCT INNOVATION WORKSHOP CONSUMER / LIFESTYLE, LIFESTYLE
MERGING A SINGAPORE ICON AND A GLOBAL GIANT NatSteel Tata Steel
CREATING A BRANDED ENVIRONMENT FOR THE METROPOLITAN YMCA Metropolitan YMCA NON-PROFITS
MARKETING OUTREACH FOR PLATFORM E Platform E (by Singapore Institute of Management) EDUCATION
INSTITUTE OF CHARTERED ACCOUNTANTS EYES YOUNGER SEGMENTS Institute of Singapore Chartered Accountants B2B, FINANCIAL SERVICES
DOVER PARK HOSPICE SEEKS TO MAKE EVERY MOMENT MATTER Dover Park Hospice HEALTH+WELLNESS, NON-PROFITS
REPOSITIONING THE INSTITUTE FOR ADULT LEARNING EDUCATION, PUBLIC SECTOR
IAL BRAND RALLY EDUCATION, PUBLIC SECTOR
BUILDING VALUE THROUGH THE AT-SUNRICE BRAND ARCHITECTURE EDUCATION
STRENGTHENING JTC’S INSTITUTIONAL REPUTATION B2B, CORPORATE, INDUSTRIAL, PUBLIC SECTOR
SMU – THE SPIRIT AND THE LETTER OF THE BRAND EDUCATION
IMAGINE BETTER – UNIVERSITY CAPITAL CAMPAIGN Singapore Management University EDUCATION, NON-PROFITS
EM SERVICES – INTEGRATED PROPERTY MANAGEMENT B2B, CORPORATE, INDUSTRIAL, PUBLIC SECTOR
THE INTERNATIONAL ADVISORY COUNCIL AND ASIA SUMMIT Singapore Management University EDUCATION
OPEN SESAME TO FOOD ENTREPRENEURSHIP At-Sunrice GlobalChef Academy EDUCATION, HEALTH+WELLNESS, LIFESTYLE
OSIM PRODUCT INNOVATION WORKSHOP OSIM International CONSUMER / LIFESTYLE, HEALTH+WELLNESS, LIFESTYLE
GROWING SHAREHOLDER VALUE BoardRoom Limited CORPORATE
STRENGTHENING THE SMU BRAND ARCHITECTURE Singapore Management University EDUCATION
THE SMU INSTITUTIONAL BRAND CAMPAIGN TO IMAGINE BETTER Singapore Management University EDUCATION
HELPING SANA START A NEW AGENDA Singapore Anti Narcotics Association NON-PROFITS, PUBLIC SECTOR
FEEL THE TOUCH Touch Community Services NON-PROFITS
STRONGER THROUGH THE RESILIENCE COLLECTIVE Resilience Collective HEALTH+WELLNESS, NON-PROFITS
BUILDING A CITY OF GOOD National Volunteers & Philanthropy Centre (City of Good) NON-PROFITS, PUBLIC SECTOR
SMU VISIONARY SERIES Singapore Management University EDUCATION
PURPOSE-LED BRANDING FOR NUHS National University Health System HEALTH+WELLNESS, PUBLIC SECTOR
ROCKWILLS IN SINGAPORE BECOMES PRECEPTS GROUP Precepts Group International (formerly Rockwills International) B2B, CORPORATE, FINANCIAL SERVICES
ENVISIONING A NEW FUTURE Singapore LNG CORPORATE, INDUSTRIAL
DIGITAL COHERENCE THROUGH A WEBSITE REFRESH Singapore Anti Narcotics Association PUBLIC SECTOR
NEW DIGITAL PLATFORM FOR ASIAN RETAIL INVESTORS CGS-CIMB Securities FINANCIAL SERVICES
2025 TRANSFORMATION ROADMAP FOR SINGAPORE'S CONTINUING EDUCATION LANDSCAPE Institute for Adult Education EDUCATION, PUBLIC SECTOR